Pricing
Start free. Stay if it changes how you think.
Ten generations a week is enough to build a real map, not a demo. And it refills — so the free tier is a habit you can keep, not a trial that runs out. If it doesn't earn a place in your week, nothing is lost.
Free
For finding out whether you think this way.
- 10 node generations every week
- Save maps — they persist
- All 23 professional contexts
- All neural filters
- Synthesis and export
- No card required
Plus
or $119.90 billed yearly
For a weekly ideation rhythm — a campaign, a publishing schedule, a teaching term.
- 500,000 tokens / month
- Unlimited saved maps
- All 23 professional contexts
- Custom Context priming
- Full idea density range
- Structured export
Pro
or $299.90 billed yearly
For daily use, multiple clients, or maps that run to hundreds of nodes.
- 1,000,000 tokens / month
- Everything in Plus
- Headroom for large, long-running maps
- Separate maps per client or channel
- Priority support
Choosing
Pick by rhythm, not by feature list.
| If you… | Tier | Why |
|---|---|---|
| Have one project you're stuck on | Free | Ten generations a week builds a map deep enough to break a real deadlock. |
| Publish weekly | Plus | A weekly content brain, expanded and pruned every Monday, sits comfortably inside the allowance. |
| Run campaigns on a client cadence | Plus | Two or three deep sessions per brief, plus the map you keep between them. |
| Post daily, or run several accounts | Pro | Separate maps per channel, expanded most days, without watching the counter. |
| Work across many clients at an agency | Pro | One persistent map per brand is the whole point, and that adds up fast. |
| Teach, research, or write long-form | Plus | Lumpier usage — intense mapping at the start of a term, unit or chapter, quieter in between. |
Questions
About
the money.
What counts as a node generation?
One click that expands a node into a new cluster of ideas. Ten a week on the free tier is a genuine map — a seed, several branches, a couple of levels of depth and a synthesis — not a teaser. And the allowance refills weekly, so it is a habit rather than a trial.
What are tokens, and how far do they actually go?
Tokens measure the text the model reads and writes. Mindflov sends short, structured requests rather than long conversational histories, so a single expansion costs meaningfully less than an equivalent back-and-forth in a chat tool.
In practice: Plus comfortably covers a weekly rhythm; Pro is for people expanding most days or maintaining several maps at once.
Do I lose my maps if I downgrade?
No. Saved maps remain accessible and viewable. You keep the artefact — what changes is how much new generation you can do each month.
Are professional contexts or filters gated?
No. All 23 contexts and every neural filter are available on the free tier. The limit is how much you generate, not which parts of the tool you can reach — you shouldn't have to pay to find out whether the Visual Metaphor mode is the one that works for you.
Is there a team plan?
Not yet. Agencies currently run Pro seats per strategist and share output via structured export. If you need something team-shaped, write to support@mindflov.com — that feedback shapes what gets built.
Ten a week. Free. No card.
Enough to find out whether thinking in maps is a preference or a relief.